57 Absolute Best October Prime Day Deals (2023)

Amazon Prime Day Part II is here, and that means a fresh batch of Prime Day deals. Technically Amazon calls this Prime Big Deal Days, but like most people, we think of it as Prime Day Deux. As usual, most of these Prime Day deals require a Prime membership, but you can snag a 30-day free trial to make the most of the event. We’ve been combing Amazon’s website to bring you the best discounts on laptops, tablets, kitchen and home gear, headphones, and plenty more.

Table of Contents

• Amazon Device Deals
• Laptop, Tablet, and Accessory Deals
• Watch, Phone, and Headphone Deals
• Kitchen and Coffee Deals
• Mattress and Home Deals
• Lego Deals
• TV and Soundbar Deals
• Outdoor Deals
• Prime Day FAQ

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Amazon Device Deals

Amazon devices are almost always going on sale, but this is an especially nice deal since it comes with a free smart plug that typically sells for about $20. It isn’t the same exact model, but a similar Kasa plug is the top pick in our Best Smart Plugs guide. The Echo Dot (5th Gen) is one of our favorite Alexa speakers. You can use the included smart plug to do things like ask Alexa to turn off your box fan or turn on a lamp. 

Other Echo Show devices are also on sale, but the Echo Show 8 is our favorite. This product comes with a free trial of Alexa Together, an Amazon service that aims to replicate the tasks of a caregiver. It usually costs $20 per month. Set a reminder to cancel it if you aren’t interested in subsequent charges. 

The Echo Studio is the best-sounding Alexa speaker, but it’s also pretty expensive. This price matches a low we’ve seen just once before. It has more powerful sound in general, but the changes are especially noticeable on the low end. Check out our Best Smart Speakers guide for additional details and recommendations.

This matches the price we saw in July for the best Kindle for kids. It’s waterproof and has adjustable warm lighting for reading at night. If your kid is really into the Warrior Cats books, there is a special edition just for them for $120. The standard Kindle Kids is also on sale and it’s a bit cheaper at $80 ($40 off), but it lacks the adjustable warm lighting and waterproofing. Whichever you get, Amazon throws in a protective case, a one-year subscription to Amazon Kids+, and a two-year no-questions-asked replacement guarantee. 

If you like to take digital notes, the Kindle Scribe (8/10, WIRED Recommends) is the first of Amazon’s e-readers that lets you write on the enormous 10.2-inch screen like a regular notebook. However, if you want to write in the margins of books, you’ll have to settle for using sticky notes. That’s frustrating given the point of spending this kind of money is to write on it (marking up books is better on the Kobo Elipsa).

The Fire Max 11 (5/10, WIRED Review) is Amazon’s biggest, nicest, and most overpriced Fire tablet. This deal makes it much more palatable. The display and new fingerprint sensor are nice, as is the ability to use the keyboard without resorting to Bluetooth, but the Fire OS operating system leaves much to be desired (like a decent app store). Still, if you’re set on a Fire tablet and you want a big display, this isn’t a bad deal.

This is last year’s 13-inch MacBook Pro (7/10, WIRED Review) with the M2 chip and Touch Bar. It has the same processor that’s in the new MacBook Air (our top pick for most people) and doesn’t offer any major hardware upgrades (except for the fact that it has a fan), which allows the processor to get a little warmer and eke out more power over a longer period of time. This helps if you’re working on pro-level tasks like video editing but can’t spend the premium that Apple charges for its bigger Pro models.

We’re still in the process of reviewing the Razer Blade 14, but we can spoil it now and tell you it’s earning an 8/10, WIRED Recommends award. It has a gorgeous 16:10 display, plenty of USB ports, a full-size HDMI output, and an Nvidia RTX 3080 Ti, with the option to upgrade to the 40-series, giving it plenty of power to tear through the toughest games. It’s the laptop WIRED reviewer Eric Ravenscraft used through Starfield’s launch weekend; it’s proven its worth already.

The OnePlus Pad (8/10, WIRED Recommends) is one of the few Android tablets we think is a worthy iPad alternative. It offers good performance, has great battery life, and an excellent 144-Hz, 11.6-inch LCD display. We strongly recommend OnePlus’ magnetic keyboard, which is also on sale for $99 ($50 off), however, if you purchase directly from the company’s website, you can get the keyboard bundled for free.

The 9th-gen iPad (8/10, WIRED Recommends) is our favorite iPad for most people, even though it’s one generation behind. Aside from costing less than the current 10th-gen model, it is still compatible with the same accessories as the first-gen Apple Pencil. It retains the physical Home button with Touch ID at the bottom of the screen.

Google’s Pixel Tablet (7/10, WIRED Recommends) is part tablet part smart display. It comes with a charging dock that doubles as a speaker, so you can pump out the tunes and get answers from Google Assistant at a moment’s notice. Take it off the charger and you get a full Android tablet experience. 

You may have to click on “See More Buying Options” to see this deal. The Das Keyboard MacTigr pairs well with Apple’s laptops and PCs. It has a dedicated Mac layout, Cherry MX Red switches, a two-port USB-C hub, and a high-quality, all-metal build. It rarely goes on sale.

One of our top picks from our building your own PC guide, AMD’s 16-core behemoth is a killer CPU for high-end 4K or 144-Hz gaming. It has some special requirements. It gets so hot there’s no way you should put it into a PC without a liquid cooler like the Asus ROG Ryujin II Liquid Cooler.

The 2nd-generation Apple Watch SE is our top pick for most people. It’s the most affordable of what Apple touts as its first carbon-neutral products (when bought in conjunction with the new sport loop, that is). It’s compatible with WatchOS 10, which is where many new health and wellness features show up.

The second-generation Garmin Epix Pro holds the title of Best Outdoor Watch in our Best Fitness Trackers guide and is one of our favorite sports watches (8/10, WIRED Recommends). It has a bright AMOLED display, battery life that can last through a week of camping, and useful features like redshift mode (for training outside at night), and a flashlight. There’s also an endurance feature, in addition to all the other Garmin proprietary metrics that assess what kind of shape you’re in. This deal applies to the 51-mm size, but the 42-mm and 47-mm sizes are also on sale.

Samsung’s new Galaxy Z Flip5 (7/10 WIRED Recommends) delivers a larger cover screen, which means you can do more on the phone without having to open it up. If you or someone you know always complain about how big phones are these days, a folding flip phone might be the answer to those woes. If you want to try a different style of flip phone, the Motorola Razr+ is also on sale for $800 ($100 off). 

Don’t want to pay much for a phone? This is one of the best you’ll find for the price (8/10, WIRED Recommends). It lacks wireless charging (see the Pixel 7A below if you really want it), but the AMOLED screen has a 120-Hz screen refresh rate, performance is decent, and the cameras are reliable. The battery also lasts more than a day. 

This is our favorite smartphone for most people (8/10, WIRED Recommends), and this is an incredible price (and the lowest we have tracked). It has smooth performance, a nice bright screen, excellent cameras, and even features like wireless charging. The battery life is just OK. 

We have a lot of other good cheap phone recommendations here, but this Motorola is fine and performs well for the money. It will only get one OS update (to Android 14), but it will get three years of security updates. It comes with an NFC sensor so you can make contactless payments, a headphone jack, and a microSD card slot. Read our Best Motorola Phones guide for more.

The OnePlus 11 (7/10, WIRED Recommends) is fast. The performance is fast, the recharging is fast. It even looks fast. It has a bright, 120-Hz AMOLED screen, great speakers, and surprisingly good battery life for all that. Our main gripe is the IP64 water- and dust-resistance rating, that is not nearly as good as other flagship phones.

While its predecessor was one of the best pairs of wireless earbuds around, the WF-1000XM5 (7/10, WIRED Recommends) is still no slouch. They produce balanced sound, are comfortable to wear, and have active noise cancellation. When using the ANC, they last up to 8 hours on a single charge, stretching to around 12 hours without it.

Anker’s Space A40 earbuds (8/10, WIRED Recommends) are packed with features for the price, with noise canceling, wireless charging, and 10 hours of battery life. Plus, they sound good, are lightweight, and comfortable to wear, which is why our reviewers say they nearly give Apple’s AirPods a run for their money. Anker’s Liberty 4 NC earbuds (8/10, WIRED Recommends) are another feature-packed pair of buds with great noise canceling, and are on sale for $80 ($20 off).

These noise-cancelling headphones are our favorite for the office. With advanced signal processing and four microphones built in, these will limit any sound around you, making them great for focusing on work in a busy environment and for Zoom calls. These often fluctuate in price, but we think it’s a great deal.

We like Sony’s standard LinkBuds (8/10, WIRED Recommends) for the open-ear design that allows you to hear what’s going on around you. If you do a lot of city walking, or use your earbuds somewhere that it’s important to be aware of your surroundings, like while feeding lions at the zoo, then these are a great option.

We haven’t tested these yet, but they’re the newer version of the pair we recommend here. Amazon says the battery lasts up to 6 hours per charge. Alexa is built in, should you require on-the-go voice assistant assistance. It’s not every day you see wireless earbuds this low in price from a familiar brand. Find more picks in our Best Wireless Earbuds guide. 

The Anker Nano is one of our favorite portable power banks, particularly for phones. It clicks right into the bottom of your device and even comes in fun colors. This model has a 12-watt Lightning connector but there is a 22.5-watt USB-C version for the iPhone 15 or Android phones for $22 ($10 off). Both connectors fold away when you aren’t using them. If you use a particularly thick case, this may not work. You’ll likely be able to charge most phones fully once before needing to recharge the power bank itself via the included USB-C cable.

Anker makes our favorite lists often, including with this super compact 3-in-1 wireless charger. A MagSafe pad charges iPhones up to 15 watts at a slanted angle, and on the side is a standard Apple Watch puck (no fast-charging support). In the space inside the triangle is where you can place your AirPods Pro (or any other wireless earbuds case) to top them up.

The NutriBullet Smart Touch Blender comes with a 1,500-watt motor base with a 64-ounce pitcher. It features a locking lid with a spout and includes a tamper for pushing down ingredients while you blend. There’s also a good selection of presets, like a purée setting, one for soups, one for frozen drinks, and one for smoothies.

Plastic wrap is annoying. Try these beeswax wraps instead. They’re organic cotton and sustainably sourced beeswax (along with jojoba oil and tree resin), which makes them waterproof (just make sure to use cold water to rinse them; hot water could melt off the wax). See our Best Reuseable Products guide for more great options.

What we love about the Breville Impress (6/10, WIRED Review) is that beginners can make good to very good espresso right out of the box. Breville has done a nice job of automating some of the trickier elements of espresso-making. The downside is that we found a good bit of variation from shot to shot.

The Barista Touch is a coffee shop in a machine. You get a built-in burr grinder, a hot water spout, and a digital display to control your brews. Tap the Latte button and the Touch will crank out a latte, even foaming the milk. The results are not as good as what you can do by hand, but it’s a nice option if you’re feeling lazy.

Enter code DISCOVER at checkout to see this discount.  We have seen this dip slightly lower in the past, but the base price has risen since then and this price is lower than recent sales. This is our top organic mattress pick for kids. It’s made from certified organic cotton, wool, and latex.

Enter code DISCOVER at checkout to apply this discount. If you aren’t ready for a whole new mattress, spruce up your existing one with a mattress topper. This organic latex choice from My Green Mattress is our favorite firm topper—it’s 2 inches high, has a zipper if you need to remove the organic cotton cover from the pad, and stays in place nicely without needing any straps.

This price is for the terracotta color only. Brooklinen’s weighted blanket is 12 pounds but feels sufficiently weighty. It’s held up well through many trips in the wash and cat biscuit-making sessions. It’s also prettier than some other options with one side having a nice texture pattern.

We like several Brooklinen sheets, and this is our favorite organic set. They’re soft, but not overly silky and you shouldn’t sleep too hot in them. They are made from Global Organic Textile Standard (GOTS)-certified organic cotton and are Oeko-Tex certified, which means they’re tested for and do not contain any known toxic chemicals.

Get not one, not two, but four of our favorite smart bulbs for the best price we’ve seen all year. These smart bulbs are easy to use, beautifully vibrant, comes with a variety of present colors, and work with Amazon Alexa and Google Assistant.

Turn anything plugged into an outlet into a smart device with a smart plug. Our favorite mini smart plug from Kasa is on sale—usually available for around $17, snagging these great plugs for $6 each is a steal. It’s easy to control and create routines, and these bulbs work with Google Assistant, Amazon Alexa, and Samsung SmartThings.

The V15 Detect holds the top spot in our Best Dyson Vacuums guide. At 7 pounds, it’s lightweight, and Dyson has made it simple to convert into a handheld model. Since it’s a Detect model, it also comes with a head that projects a green laser to help you spot microscopic dust—making it easy to catch particles that are invisible to the naked eye. 

The Shark AI Ultra 2-in-1 (8/10, WIRED Recommends) is our favorite vac-mop combo in our Best Robot Vacuums guide. It vacuums well and does a thorough job of scrubbing the floors (using the included mopping bin) without getting the carpets wet. It also uses laser navigation to accurately map your home, allowing you to subdivide vacuuming and mopping zones within the easy-to-use app.

The Eufy X9 Pro (6/10, WIRED Review) doesn’t work well as a stand-alone robot vacuum, but it’s the best mopping vacuum we’ve tried. On the bottom of the X9 Pro are two mops that both rotate at about 180 revolutions per minute; it’s both fast and accurate. WIRED senior associate reviews editor Adrienne So says it only took 30 minutes to mop her kitchen (including a spilled half-bottle of syrup without leaving the floor sticky), laundry room, and bathroom. The docking station dries the mops for you too, so they don’t get gross. 

Roborock recently launched an upgrade to this model, our favorite robot vacuum and our current top pick. WIRED senior associate reviews editor Adrienne So says that, after several years, it’s still the one vacuum she hasn’t unplugged and consistently calls on to clean her house after other robot vacuums have failed.

The Netgear Nighthawk series of routers are well regarded and make up some of the picks in our Best Routers guide. This model isn’t one of the fancy ones, but it’s a solid choice. You get Wi-Fi 6 support, coverage of up to 3,500 square feet, and the USB input means you can connect a storage drive for shared disk space.

Simplisafe (9/10, WIRED Recommends) makes home security easy to set up and expand on as needed with multiple motion, door, and window sensors, plus panic buttons and key fob controllers. The brand has frequent sales—and you’ve probably heard podcast ads with discount codes—but we don’t typically see it reach 50 percent off. We didn’t like the indoor SimpliCam, but it has since been updated and we have yet to test the new one. Several other smaller bundles are also discounted between 40 and 50 percent off with different variations of accessories.

If you’re constantly losing remotes, Tile’s Stickers can come in handy. These Bluetooth tracker stickers can be stuck onto remotes, e-readers, or anything else you want to keep track of within a 150-foot range. This is the best price we’ve seen since last year.

Petcube makes some of our favorite pet cameras, and this one holds treats! The Bites 2 Lite is made from plastic rather than aluminum like older models, but it’s significantly cheaper, especially during this sale. You can talk to your pet while you’re away, monitor them via the camera, and toss treats to keep them off the couch. 

Even with the subscription ($3 per month or $30 per year), this video doorbell is one of the cheapest options around, and it made the honorable mentions section in our Best Video Doorbells guide. Video quality is 1080p with a limited field of view, and notifications aren’t the fastest, but it performs reliably. If you don’t want a subscription, consider buying it bundled with Sync Module 2 ($47), which is also half-price right now.

This is a 4,049-piece set from the 2015 film Avengers: Age of Ultron, complete with three light-up arc reactors and compatibility with the Iron Man figure (sold separately). 

This is not the enormous, 6,000-piece set for adults, but the version for kids. Still, commemorative theme sets tend to increase in value if you don’t open them and hold them for a few years if you can convince yourself to do that.

For a hazy few years, WIRED editor Adrienne So says her kids were obsessed with the Lego Ninjago series. (The show was originally commissioned as a limited run and then extended for its popularity.) This is a pretty reasonable price for a biggish 1,060-piece set that looks like a relatively simple build with a ton of minifigs. 

Anyone who cares about the aesthetics of their space probably doesn’t want to stare at their TV screen all the time. That’s where Samsung’s The Frame comes in. This TV looks like a piece of art when not in use, helping it blend into the background of your well-curated space.

This quantum dot-enabled OLED is the brightest organic LED display that we’ve tested. It has shockingly bright colors to go with its great contrast. Small bezels also aid in a super immersive picture, making this one of the best TVs for brighter rooms.

Amazon’s Fire TVs are a solid and affordable way to get a quality screen for very little money. This 65-inch model has Dolby Vision support for good colors, and you can control it using your voice and Alexa.

The Hisense U8K is among the best-value TVs we’ve ever seen. It features a mini-LED display for ultra-bright colors and great contrast and is super easy to set up and use thanks to the onboard Google interface. Learn more in our full review (8/10, WIRED Recommends).

Hisense is a purveyor of quality mid-tier TVs, and this U7 is no exception. If you’re after a larger screen to enjoy sports, the 144-Hz native refresh rate makes games (both real and virtual) look smooth as silk. I also like that it supports the latest high dynamic range codecs, so you’ll get the brightest, most vibrant colors possible.

The JBL Bar 1300X (8/10, WIRED Recommends) comes with detachable wireless speakers. You can pop off the two speakers on the side of the main soundbar and place them wherever you’d like without having to worry about whether there are power outlets nearby or having to hide cables. It also has some of the best Dolby Atmos immersion we’ve heard from a soundbar at this price. The only downside is that, without cables, you’ll have to charge the speakers between uses.

This is our favorite electric scooter for most people. It goes on sale regularly so never pay full price for one. The KQi3 has great range, going 18 to 20 miles for most people. It maxes out at 20 miles per hour; the 9.5-inch tubeless tires offer a comfy ride; and the disc brakes reliably bring it to a quick stop.

GoPro recently dropped the price of the Hero10 Black (8/10, WIRED Recommends) to $249, which makes it one of the cheapest action cameras on the market. It’s two generations old, but still a very capable camera. This deal nets you an extra battery, case, small tripod, and other accessories. Check out our Best Action Cameras guide for more buying advice.

When Is Amazon Prime Big Deal Days?

Amazon’s second big sale event runs from Tuesday, October 10 through Wednesday, October 11, 2023. It ends at 2:59 am Eastern on October 11 (11:59 pm PT). 

Will You Need a Prime Membership?

Yes, this event is for Amazon Prime members. If you want to take the ride you need to buy the ticket. In this case, the ticket is $15 a month, and you get free two-day shipping. There are a whole bunch of other Prime Day perks you can take advantage of as well. You can also sign up for a 30-day Amazon Prime trial. Just register before the event and cancel right when the trial ends so you can take advantage of these deals. That said, there are a lot of discounted products available to folks who are not Prime subscribers. Retailers like Best Buy and Walmart are also price-matching some items or throwing their own competing sales.  

What Are Invite-Only Deals?

During Prime Day this past summer, Amazon introduced invite-only deals—a system to help make it easier for Prime members to access deals that are expected to sell out quickly—and the company brought it back for Prime Big Deal Days. The feature is only available on select products but it has spread across a variety of categories and price points. 

If a specific product is part of the Invite-Only Deals system, you’ll see a “Request Invite” button on the right-hand side. All you have to do is click it for a chance to buy the product at that sale price. However, it’s important to note that there’s no guarantee you’ll receive the invite. You can learn more about the program and how it works in our story on How to Shop Like a Pro During Amazon Prime Day.

Retailer Sale Pages

• Amazon
• Best Buy
• Walmart
• REI
• B&H
• Moment
• The Home Depot
• Lowe’s
• Wayfair